Execution

Building a new service is an amazing experience laced with interesting challenges ranging from seemingly simple questions such as what are the essential features to slightly more complicated elements like when is the right time to pivot your roadmap?

Adopting an agile approach allows you to reflect on learnings from customer feedback as you progress through development, enabling you to realize aspirations for faster launch, lower costs, building what customers want, and perhaps most important – rapid adoption cycles.

Time and budget, obviously influence development but your prowess in refining propositions to enchant the masses when you launch the service galvanizes your competitive edge. Of course, more frequent communication, reduced documentation et al may not work for everyone but some of the most successful firms swear by the process so there’s bound to be some merit.

At Stradva, we’ve helped introduce some high profile brands across multiple industry verticals to agile marketing success; rolling out integrated multi-channel marketing campaigns and transforming content marketing activities so hey, we could probably help you too!